For almost 100 years, has led the horticulture industry in the breeding and distribution of poinsettias. But the company was sold this year. KUNC鈥檚 Gardener Tom Throgmorton reflects on how that's likely to affect the poinsettia industry.
This year鈥檚 Holiday poinsettia will be the last of a long tradition. The largest breeder and grower of poinsettias, the , were bought by the .
In the early 1900鈥檚 Albert Ecke immigrated to California. He, his son and grandson began breeding the wild poinsettia. They thought it was the ideal Holiday plant. It had large, colorful bracts throughout the month of December.
Over a century and three generations the Ecke鈥檚 became synonymous with poinsettias. They have developed a variety of colors. They have bred different sizes. They grew almost every cutting for every poinsettia plant. And they created a market making poinsettias as popular as Holiday trees.
is a Netherlands based horticultural company. They own a number of breeding and growing operations. Buying the Ecke Ranch Company broadens their inventory.
It also ensures the future of poinsettia breeding. The research portion of Agribio includes eighty propagators. Ecke Ranch only had five plant breeders. This larger company will give Ecke鈥檚 poinsettias a global distribution.
Some of the new varieties Ecke Ranch produced for the 2012 season:
- Premier Red it鈥檚 an early blooming, compact poinsettia.
- Tikal Red is a large plant. It has dark red bracts that have a slight curve in their leaf.
- Jubilee Pink has medium pink bracts with dark pink veins. It is a compact plant.
- Early Monet is an improvement on an old variety. It has peach colored bracts with pink spots. It is a compact plant.
We probably won鈥檛 notice a difference in our poinsettias next year. But another traditional United States company has transitioned into a multi-national company.
