When Iceland air announced it would start flying into Denver International Airport, Mayor Michael Hancock said the new route would generate more than $19 million in tourism spending.
Iceland is also betting on the economic benefits, and is holding a 'Taste of Iceland' festival to introduce the country to Colorado.
The four day event kicks off Thursday night with a special culinary collaboration with Coohills 1400 restaurant in .
Icelandic Chef and Chef Tom Coohill have created a four-course meal highlighting traditional Icelandic cuisine in a new and modern way.
I spoke with Már Örvarsson about the unique menu, which he says is a great introduction to Icelandic food.
With many ingredients flown directly from Iceland, the offers a taste of free-range Icelandic lamb and Icelandic mousse, a dairy product unique to the country.
Reservations for the Coohills event are through September 30th.
On Saturday, music lovers can attend a free concert at the Gothic Theater in Denver.
“Reykjavik calling,” will pair Icelandic artists with a number of Denver musicians in a first-time collaborative effort.
Artists from local bands including, , , and will join Icelandic musicians including and . The concert begins at 8pm.
A Taste of Iceland will conclude Sunday with a mini film festival at the .
The festival will include a showing of , a unique film featuring footage from Icelandic band Sigur Ros', and their last show at London's Alexandra Palace.
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A Taste of Iceland is presented by Iceland Naturally, in cooperation with , ,, , , , , ,, and .
Find more information on the event .