-
Taxes on sugary drinks, the current cause célèbre in public health circles, are enjoying a moment in the spotlight this voting season. At least four…
-
Coca-Cola sales have slowed, in part because of the weather. The company says global soda sales rose by only 1 percent in the second quarter — less than expected. Coke's CEO cited rain and cold temperatures in the U.S., which seems to have put a damper on consumers' desire for a refreshing soft drink.
-
Argentina is the site of the global kickoff of what Coke is describing as a "natural" and "green" lower-calorie cola. Coca-Cola Life contains stevia instead of sugar, and comes in a bottle that's made partially from plants.
-
In 2011, California listed 4-MEI, the chemical that Coke and Pepsi used to obtain caramel coloring for their colas, as a carcinogen. Both sodas have been reformulated for sale in the state — but tests show 4-MEI is still common in Pepsi colas sold elsewhere.
-
For 60 years, Myanmar was officially without Coca-Cola. Now, Coke is back, and the new Myanmar bottle says a lot about the challenges of re-establishing a brand.
-
Coca-Cola is returning to Myanmar after 60 years. They'd been kept out of the country by international sanctions. This week they officially opened their new plant outside of Yangon.
-
As part of its new marketing campaign, the beverage giant is printing popular first names on labels of Coke, Diet Coke and Coke Zero. But already, there's a backlash from people left feeling excluded.
-
For Coca-Cola, it was both a PR move and a social experiment. The company set up an ATM that gave out 100 euros ($131) and asked only that recipients share the money. A video of the campaign has gone viral.
-
Spoiler alert: A few Super Bowl commercials have launched on social media well before Sunday's big game. Ad industry watchers say the multi-million-dollar spots are meant to be entertaining, but a few of the ads are already controversial.
-
The debate over Coca-Cola's new anti-obesity message reminded us that, over a century ago, the company called itself a maker of "medicinal tonic." Let's take a trip through Coke's advertising history.